BizReport : Internet

Internet

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Thursday, November 20, 2008

Single-digit growth forecast for online travel booking industry

2009 will be the first year that online travel bookings in the U.S. will experience single-digit growth, forecasts PhoCusWright, while a Travel Weekly article reports the first monthly double-digit decline in U.S. travel sales volume. >>

Thursday, November 20, 2008

Harris Poll: The Internet revolution continues

Over 80% of the U.S. population is online, and cyberspace is no longer purely the domain of the young and tech-savvy, according to recent Harris Interactive research. >>

Thursday, November 06, 2008

Study uncovers Digital Divas

Women outnumber men on the Internet, so it's no surprise that more and more studies are being conducted into the behavior of women in the digital world. A recent study delved deep to discover a demographic that is gadget-heavy, tech-savvy and loves to shop online. >>

Tuesday, November 04, 2008

Nielsen: Internet/TV complementary activities

The Internet hasn't killed the television... yet. In fact, according to a new study from Nielsen's newly-formed TV/Internet Convergence Panel, television viewing and using the Internet are complementary activities. >>

Friday, October 31, 2008

comScore adds distributed web content tracking

comScore is addressing the need for marketers to be able to track the reach of distributed web content by significantly extending their existing Media Metrix service. >>

Tuesday, October 28, 2008

Web browsing boosts brain

The Internet has not only changed the way we socialize, shop and inform ourselves, it's also changing the way our brain works, claims a professor at the Semel Institute for Neuroscience and Human Behavior at UCLA. >>

Thursday, October 16, 2008

In-game ads added to Obama campaign

In order to reach the youth of today, presidential candidate Barack Obama is making his presence felt in places where they hang out, in particular in online settings such as Second Life and video games. >>

Wednesday, October 08, 2008

Click Forensics introduces trademark abuse reporting

Click fraud takes many forms, one of which is trademark abuse. Not only is it annoying to consumers, but it impacts advertising budgets. Click Forensics has added a new feature to its ad solution called the Trademark Use report. >>

Monday, October 06, 2008

JupiterResearch: Consumers should retain broadband

With consumers tightening their belts, it is likely that many will cut down on nights out at the movies and even pay television channels, but according to a recent JupiterResearch report consumers aren't likely to cut back on broadband spending. Researchers found that about 33% of consumers will not go to as many movies, 12% will likely cancel premium cable packages but only 2% are likely to stop their at-home broadband service. >>

Thursday, October 02, 2008

Survey: Surfing Internet makes Aussie men happier than sex

It seems there are many things that make us happy, like petting our pooches or having a drink with friends. Now, surfing the Internet has made its way into the Happiness Index in Australia, especially among men. >>

Wednesday, October 01, 2008

ACI surveys consumer online concerns

Viruses, spam, privacy and identity theft still weigh heavy on consumers’ minds, according to a survey by the American Consumer Institute’s Center for Citizen Research. >>

Tuesday, September 30, 2008

U.S. online video audience doubles

The number of consumers in the U.S. that watch video content online has doubled over the last 12 months, a new report has found, with growing numbers of younger viewers turning to the Internet for movies and television shows. >>

Wednesday, September 17, 2008

AdWords Quality Score changes rolled out

“Within a few days” all AdWords advertisers will begin to see a change in their Quality Score as the promised “dynamic” calculation is brought in, announces Google. >>

Thursday, September 11, 2008

comScore: 75% U.S. Internet users watch video online

New figures released by comScore show that three-quarters of the U.S. Internet audience watched online video during the month of July. >>

Friday, September 05, 2008

Internet TV viewership rises

A fifth of American households with Internet access watch television broadcasts online, according to a study by TNS and the Conference Board. Convenience is a prime driver, but skipping ads is also a motive. >>

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